“Stripped of semantics, the relationship between viewer and screen becomes clear: stimulus and reaction. The aesthetic of conventional film is a physiology of behaviour, its mode of communication a perceptual event. ‘Ping Pong’ explicates the relationship of power between producer (director, screen) and consumer (viewer). In it, what the eye tells the brain occasions motor reflexes and responses.” [excerpt from here]

[some more information about the series here]

Valie Export, Ping Pong: A film to play with – a players’ film, 1968

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  1. offtosognefjord reblogged this from mondonoir and added:
    Valie Export, Ping Pong, 1968
  2. mondonoir posted this